(Senior) Marketing Manager Affiliate (m/w/d)

Role Summary

in the strategic and operational development of our affiliate and partner business for BILD.de, COMPUTER BILD, AUTO BILD, B.Z. You actively work on Berlin and other content verticals

you control and optimize collaboration with affiliate partners and networks (e.g. Awin, CJ, Impact) including tracking setups, attribution and performance monitoring

Together with the editorial, product and data teams, you will further develop performance-oriented purchase advisor content and commercial content integrations

You analyze performance data according to defined KPIs (e.g. revenue, conversion rate, EPC), identify growth levers and derive data-based recommendations for action

You identify new monetization potential in the commerce environment and test innovative approaches to increasing sales

You observe market, competition and platform trends in the affiliate and e-commerce environment and translate these into concrete strategic measures in order to further develop decisions based on data

Requirements

• You have completed a degree in marketing, business administration, media, economics or comparable training
• you have several years of experience in affiliate, performance marketing or partner management, ideally in the publisher, media or e-commerce environment
• You have in-depth knowledge of the control and optimization of paid marketing channels (especially SEA) and understand their interaction with affiliate and commerce models
• You have already successfully managed large key accounts (e.g. Amazon, eBay, MediaMarkt or comparable partners) and impress with your confident appearance in negotiations on an equal footing
• You are confident in dealing with tracking setups (e.g. postback tracking, attribution, cookie logics) and use your strong analytical skills to evaluate data in a structured manner and derive clear recommendations for action
• You are sure to use Excel and common analysis and reporting tools (e.g. Google Analytics, Looker, Tableau, etc.) and work in a structured, independent and team-oriented manner in cross-functional setups

Benefits

• never stop learning! We offer you AI workshops as well as various courses/workshops for your professional and private life
• our free food offer: in addition to a breakfast snack, there is also a free lunch in one of our employee restaurants
• 30 days vacation
• State-of-the-art offices, from hardware to software to the design of the work surfaces - including MacBook & iPhone, with the option of private use

A wide range of health offers for all situations in life: from sports courses (Wellhub), to preventive examinations, to professional coaching with renowned partners (pme Familienservice)

• Collaboration thrives on direct exchange - we rely on 80% office presence and 20% mobile working
• We are now offering you a permanent part-time or full-time position
• You can find the most frequently asked questions and answers in our FAQs: career.axelspringer.com/de/faq

To make reading easier, we limit ourselves to male terms throughout the text. Nevertheless, diversity is an essential part of our corporate culture! We look forward to all applications regardless of gender, nationality, ethnic and social origin, religion, ideology, disability, age, sexual orientation and identity.

You can find information about representing severely disabled people at Axel Springer here: career.axelspringer.com/de/ksbv

About the Company

As a Marketing Manager Affiliate (m/f/d), you will actively drive the further development of our affiliate and commerce business for the BILD Group. Together with the editorial team, product and data, you develop solutions to specifically exploit reach.

We believe in the future of journalism as a business model and invest in future-oriented technologies. Our Five Essentials are the values that unite us and our compass in our commitment to freedom.