Senior Programmatic Manager (Mensch)

Role Summary

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com. WPP stands for creative transformation. With the power of creativity, we shape a better future for our employees, our customers, our communities and our planet. This is exactly where WPP Media comes in: As WPP's global media network, we bring together the best platforms, talent and partners to create new opportunities for limitless growth in a networked media world.

Working at WPP Media

As WPP Media, we are shaping the future of media and consistently investing in our employees. Each colleague enjoys the benefits of WPP Media and WPP's global network to develop and learn at the forefront of marketing and advertising. We live diversity and cohesion through numerous employee resource groups and regular internal events - for exchange, inspiration and to celebrate our successes together. WPP Media is an equal opportunity employer. We consider all applicants for all positions without discrimination. Our goal is a culture of respect and belonging in which everyone has equal opportunities to contribute and grow professionally.

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Responsibilities

This is what you move

• As a Senior Programmatic Manager (Human), you are responsible for both the further development of programmatic activities and the operational implementation of them for our customers.
• Best practices: You regularly analyze campaign results and derive appropriate optimization measures from them. You will confidently use existing best practices and develop them further together with the team.
• Monitoring: You keep an eye on ongoing campaigns in the DSPs and ensure clean and continuously optimized setups.
• Strategy: You will help select suitable target groups, technologies and inventories for programmatic purchasing.
• Understanding numbers: You help optimize programmatic media purchasing and always keep an eye on the relevant KPIs. The aim is to reliably achieve agreed performance targets.
• Networking: You work closely with teams of specialists and external partners in an international environment.

Requirements

This is what sets you apart

• Qualifications: You have a university degree with a focus on marketing, media sciences or comparable training and have more than 1-2 years of professional experience in online marketing.
• Data & Tech: The digital media landscape (DSPs, data, inventories, ad & audience verification technologies, etc.) are not just terms for you, but have also already been implemented in practice.
• Curiosity & willingness to learn: Always moving forward is not just a motto! It is essential for you to always be “UpToDate” in programmatic.
• Data preparation: Thanks to your good structure (in Excel as well as PowerPoint), you find it easy to present complex facts in an easy-to-understand manner.
• Language skills: You can communicate confidently in both German and English.

In addition, you are: #teamplayer #communicative #solution-oriented

If you find this job exciting, we strongly encourage you to apply, even if you do not have every qualification listed above.

Benefits

This is what we offer you

• Work-life balance: With our flexible working hours & remote work, you can design your everyday life the way it suits you. You can also compensate for overtime.
• Vacation mode on: You get 30 vacation days plus one flexible day - in addition, December 24th and 31st. free.
• Wellbeing first: Health benefits, attractive retirement provision and mental health awareness days put your health at the center.
• Practice makes perfect: Develop yourself with our diverse training courses and use our internal career programs for your development in the WPP network.
• More than just a job: you can expect unforgettable events, employee discounts and other highlights such as the Job Ticket, Wellhub or the Job Bike.
• Be yourself: Everyone is welcome here - diversity and equal opportunities are important to us.