Senior Influencer Marketing Manager (m/w/d)

Role Summary

Hi, we are Doonails! 💅🏼

A fast-growing beauty startup revolutionizing the manicure world. With innovative products, a strong community and presence in the online shop as well as with leading retail partners, we bring studio quality straight to your home, easily, quickly and stylishly.

And this is exactly where YOU come into play.

We are looking to take our brand to the next level

a Senior Influencer Marketing Manager (m/f/d) with e-commerce power and a real passion for the beauty industry.

Your role & your impact ⚡️

In this position, you will be responsible for the operational management, strategy and further development of our influencer marketing activities in the DACH region. With your own monthly budget, you implement performance-oriented campaigns in a targeted manner and are the connecting element between creators, our marketing team and the Doonails brand.

Your central tasks 👩💻👨💻

Sourcing

You independently scout relevant creators and make the selection based on brand fit and target group.

Network

You maintain active contact with cooperation partners and develop resilient, long-term partnerships.

Negotiation

You conduct price negotiations and conclude collaborations independently.

Campaign control & budget responsibility

You are responsible for planning, implementing and ongoing optimization of performance-oriented creator campaigns and are responsible for controlling your own monthly budget.

Reporting

You evaluate collaborations based on relevant key figures and derive optimization measures from them.

This is what you bring with you 🤝

Experience: At least 2-4 years of professional experience in performance-driven influencer marketing on the brand or agency side (ideally in the e-commerce and beauty sectors).

Budget skills: Proven handling of large budgets and a strong understanding of numbers.

Platform & tool skills: In-depth know-how on Instagram (TikTok & YouTube is an advantage) as well as confident use of common influencer marketing tools (e.g. Storyclash, Linkster). Initial experience with AI tools is a plus!

Network: Ideally your own network that you can activate directly.

Ownership: High degree of personal responsibility, hands-on mentality and organizational talent

Communication: Very good knowledge of German and English, both spoken and written.

Your perspective 📈

With us you can expect steep learning curves, great creative freedom and a dynamic team that is rethinking the world of beauty. You will take on real responsibility from day 1 and directly shape the growth of one of the most exciting D2C brands.

• What we offer you 💝
• 💸 Fair pay, adapted to your qualifications & experience
• 🤝 A real ownership role profile with a lot of trust & scope for creativity
• 🇪🇺 100% remote in Germany: work flexibly from anywhere
• 📈 Growth potential: take responsibility & contribute your ideas directly
• 📚 €1,300 training budget per year for your personal development
• 🧘 Nilo Health, because mental health is important to us and your access is included
• 💪🏼 Urban Sports Membership

💼 Co-working space or home office equipment? We cover the costs!

• 🥳 Team events all over Europe because a strong team is everything
• Ready? We look forward to seeing you! ✨
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