Senior Growth Marketing Manager:in (m/w/d)

Role Summary

We transform meaningful moments into wonderful memories.

celebrate is a brand group with the mission to transform beautiful moments into lasting memories throughout Europe: with high-quality paper goods, photo products and special gift items.

We are looking for a Senior Growth Marketing Manager (m/f/d) who will help build a new digital B2C product within the celebrate company from the ground up as a dedicated marketing owner. You combine paid acquisition, landing page optimization, CRM and customer research into a holistic growth engine - with a consistent AI-first approach in your work. The role is based in a small, autonomous, cross-functional team, reports into the CMO organization and is possible remotely within Germany.

The annual salary for this position is between €58,900-80,000 (Senior) / €76,000-114,600 (Principal).

End-to-end responsibility for all marketing activities - from paid acquisition (meta) to the creation and optimization of landing pages to CRM and lifecycle campaigns

Customer research through regular interviews and qualitative feedback to sharpen product positioning, messaging and growth priorities in a very early beta phase

Continuous growth experiments across new channels, creative formats and AI-powered workflows, with full ownership of marketing KPIs such as cost per install, funnel conversion and activation rates

Marketing performance reporting and budget control including campaign analysis, forecasting and data-based recommendations in close collaboration with the Product & Business Lead, the CMO and the founder

Email

Please note that we do not accept applications via email.

Requirements

• Several years of practical growth marketing experience for a digital B2C product in a fast-moving startup or scale-up environment, ideally as a founding marketer or first marketing employee
• Proven experience in managing and optimizing paid social campaigns (especially meta) as well as CRM/lifecycle campaigns, coupled with strong analytical skills and a natural feel for brand and visual storytelling. Familiarity with product analytics tools such as Amplitude
• Knowledge of German at native level and fluent English; Experience with app marketing, influencer marketing or SEA is a plus

Your mindset

• AI-first – You actively seek out AI tools and agents to speed up your work, and you are motivated to build marketing workflows where AI is a central part – not an afterthought
• Hands-on – You feel comfortable as the sole marketing owner, move quickly from hypothesis to live campaign and build landing pages, create ads and collect performance data yourself
• Experimentation - You favor ten small tests over one big launch, measure everything against clear hypotheses, and use data to decide what to scale and what to stop

About celebrate company

celebrate company is a group of six brands: Atelier Rosemood, celebrate apps, celebrate digital printing, faireparterie, kartenmacherei and mintkind. Together we operate e-commerce shops, production facilities and other digital services across Europe, all with the same goal: turning meaningful moments into wonderful memories. Our culture is based on a growth mindset, open feedback and flexibility. This is how we take responsibility, courageously test new things and develop together.

Benefits

• We value flexibility: Flexible remote work, part-time options, modern hardware (Macbooks), collaborative office spaces (Flex Desks)
• We welcome New Work: agile working methods, fair pay, competence and leadership models
• We want you to be well: Nilo.health, corporate benefits, JobRad, workations, sabbaticals, 30 days of paid vacation as well as your personal benefit of your choice: Wellpass, Hansefit or the DB job ticket
• We want to grow with you: internal training, coaching, regular feedback and growth processes, flexible external learning opportunities
• We are a team: office breakfast and lunch, (voluntary) events, remote team building, office dogs, and exclusive Family & Friends discounts

Additional Information

We look forward to meeting you! Apply now using our online application form. No CV at hand? A link to your Linkedin profile in your application is also sufficient for us.

If you have any further questions, please contact Lea (Senior HR Business Partner) directly.