Lead of Product Marketing | Based in Lithuania

Role Summary

JOIN THE TEAM BUILDING AN AI-FIRST COMPANY.

Hostinger serves more than 5.5 million clients across 150 countries, but we're still excited about what we're creating next.

AI is changing how we build products, support customers, work together, and solve problems. It helps us move faster, spend less time on repetitive work, and focus on bigger ideas.

If you want your work to influence both what we build and how we build it, we'd like to meet you.

Our culture: Guided by 10 company principles https://www.hostinger.com/principles

YOUR ROLE AT HOSTINGER

Join Hostinger's growing Product Marketing team as we hire multiple Leads to own product marketing for AI Website Builder, VPS, and AI Automation Products. As Lead of Product Marketing for your product, you'll lead the product marketing strategy and the execution of key initiatives, with a clear mission: scale your product by identifying new growth opportunities and unlocking global growth through diverse acquisition channels.Curious to learn more?

Connect with your hiring managers: Skaistė Krikščiūnaitė, Head of VPS Marketing https://www.linkedin.com/in/jolantabalciene/

Responsibilities

• Act as a CMO of your product. Own performance against the plan for your product: new billings, new users and other acquisition metrics, ROAS.
• Develop and own the go-to-market strategy including positioning, messaging, and growth targets.
• Monitor and translate emerging trends and test them to scale growth using real-time performance metrics.
• Scope and prioritize marketing activities based on business needs, impact, and industry trends.
• Partner with Product, Performance, and Organic teams: aligning roadmaps, co-owning launches, and accelerating adoption in priority markets.
• Lead from the front with a hands-on, "can-do" attitude - setting the pace for the team and owning the outcome.

Requirements

YOUR EXPERTISE AND EXPERIENCE

• 4+ years of experience in product marketing and digital marketing.
• Proven track record of driving business growth through product and performance marketing.
• Experience leading GTM strategy and execution.
• Strong skills in product positioning and messaging.
• Strong grasp of performance marketing metrics and how to move them.
• Experience working in a fast-paced environment with cross-functional teams.
• Experience in leading a team of highly skilled professionals.
• High attention to detail, including precise and effective written and verbal communication.
• Entrepreneurial mindset and can-do attitude.
• Competitive salary starting from €6,000 gross/month, depending on your experience and skills.
• We’re always looking for experienced talent to raise the bar. If you’re excited about the role but the listed salary range doesn’t align with your expectations, we still encourage you to apply - we’re open to adjusting compensation based on the impact and value you bring.
• Get ready to take your personal and professional growth to new heights! Join Hostinger today and be part of our journey 🚀
• Three. Two. Onboard

Benefits

BENEFITS YOU’LL LOVE

🚀 360 Growth: We provide limitless learning opportunities https://www.hostinger.com/blog/learning-culture/: access to platforms like Reforge and CoachHub, global conferences, feedback culture https://www.hostinger.com/blog/reaching-your-peak/, digital libraries, and industry-leading subscriptions. Advance your career with internal mobility, and grow with a team eager to share knowledge and support your success.

• 🎯 Freedom & responsibility: Work on your terms, whether from the comfort of home or anywhere in the world. With a home office budget, you can elevate your workspace. Enjoy the flexibility to manage your schedule while bringing your ideas to life in a fast-paced, dynamic environment.
• 💪 Wellness simplified: Your health comes first with company-provided sick days, 20 paid suspension days, Headspace https://www.headspace.com/ subscriptions, and recharge leave. Participate in wellbeing-dedicated events and simply enjoy the balance of a lifestyle that prioritizes wellness.
• 🎉 Work hard - play hard: Celebrate your achievements with company events like Town Hall, Meet the Client initiatives, team-building experiences, and workations. Celebrate life’s big moments with milestone gifts for weddings, new parenthood, and graduations.

About the Company

JOIN THE TEAM BUILDING AN AI-FIRST COMPANY 🚀

Hostinger serves more than 5.5 million clients across 150 countries, but we're still excited about what we're creating next.

AI is changing how we build products, support customers, work together, and solve problems. It helps us move faster, spend less time on repetitive work, and focus on bigger ideas.

If you want your work to influence both what we build and how we build it, we'd like to meet you.

Our culture: Guided by 10 company principles https://www.hostinger.com/principles.

Why this seat exists

The $20 a month that nearly every AI product charges came out of a Google Form survey in OpenAI's Discord. Its purpose was to turn demand away, not to make money. The industry copied it anyway; now OpenAI calls its own pricing model accidental.

We have copied our share of numbers too. What we want now is to work out what our own products are worth based on evidence. We want to be a smarter company, decision after decision, across more than five million existing customers and millions of potential ones.

About Hostinger

Started in Kaunas in 2004 selling web hosting, the most commoditized product on the internet.

Today: 900 people in 40 countries, 5M+ customers, the largest markets India, Brazil, the United States. 2025 revenue €275M, up 51% our fourth straight year above 50 and a 58% compound rate since 2022. Profitable, privately held, no outside capital, no exit clock.