Digital Marketing Specialist - Email, Paid Media & Lead Generation | Remote

Role Summary

• Digital Marketing Specialist – Email, Paid Media & Lead Generation | Remote
• Position Type: Full-Time, Remote
• Working Hours: U.S. Business Hours

At Pavago , one of our clients is hiring a Digital Marketing Specialist to execute multi-channel campaigns that generate leads, improve conversions, and drive measurable business growth.

This is a hands-on role spanning email marketing, paid advertising, social media, landing pages, marketing automation, and analytics . You’ll work closely with sales to improve lead quality and campaign performance.

Responsibilities

• Plan, launch, and optimize digital marketing campaigns
• Manage email marketing and lead-nurture campaigns
• Support paid search and paid social campaigns
• Create and optimize landing pages and campaign assets
• Coordinate content across social media channels
• Maintain marketing automation workflows
• Monitor website traffic, leads, and conversion performance
• Analyze campaign results and recommend improvements
• Collaborate with sales to improve lead quality and conversion
• Test messaging, campaigns, and funnels to improve performance

Requirements

2+ years of digital marketing experience

Hands-on experience with

• Email marketing
• Social media
• Paid advertising
• Digital analytics
• Familiarity with Google Analytics and marketing automation tools
• Strong understanding of lead generation and conversion funnels
• Strong analytical and copywriting skills
• Comfortable tracking campaign performance and making data-driven improvements
• Ability to execute independently in a remote environment
• Strong written and verbal English communication
• What Success Looks Like
• Consistent growth in qualified leads
• Improved campaign and landing-page conversion rates
• Strong email and nurture campaign performance
• Efficient paid media execution
• Reliable marketing automation workflows
• Better lead quality and sales conversion

About the Company

Work directly with leadership in a highly visible role.

Operate at the forefront of AI, marketing, and automation.

Gain exposure across content, growth, outreach, events, and operations.

Significant ownership and creative freedom.

Opportunity to build systems that directly impact business growth.

Fully remote work environment.

Additional Information

• Initial Screening Call
• Spark Hire Video Interview
• Recruiter Interview
• Client Interview
• Offer & Onboarding
• Apply Now

If you’re a hands-on digital marketer who understands email, paid media, social, automation, analytics, and lead generation , apply now to help build campaigns that turn marketing activity into measurable growth.

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