Creative & Communication Strategist

Role Summary

At Boomit we work with brands that are seriously growing. Our Growth Marketing team combines strategy, media and creativity to generate real results — and today we are looking for someone to be the bridge between all of that.

We are looking for a person with a creative head and advertising logic: who knows how to conceptualize a campaign, write copy that converts, read metrics and return to the brief with more judgment than before. Someone who understands that creativity without strategy is decoration, and strategy without creativity is noise.

What are you going to do?

Translate needs of clients and media teams into clear briefs, with message focus, communication hierarchy and defined creative concept.

Develop campaign concepts, communication angles and adaptations by channel, format and audience (Meta, Google, TikTok, LinkedIn and more).

Write and review copies, scripts and downloads for static pieces and video — taking care of communication quality, brand tone and adaptation to the advertising objective.

Read performance metrics, identify which ads are working, detect patterns and propose adjustments from the communication.

Interact with clients on messaging, creative feedback, and adjustments — with maturity and the ability to maintain judgment.

Work transversally with Performance Leaders, Paid Media Specialists and designers, raising the creative standard of the entire team.

Requirements

• Experience in an agency or similar ecosystem — you understand the dynamics, timing and what it means to work with multiple brands at the same time.
• Excellent level of writing and conceptualization. Own criteria, own voice, ability to take definitions and defend them.
• Creativity applied to advertising: thinking about campaigns, building angles, generating ideas that can then be executed clearly.
• Solid knowledge of digital media — Meta, Google, TikTok — from the creative and communication side.
• Comfort with numbers: reading spreadsheets, interpreting KPIs and converting results into message decisions.
• Ability to dialogue with clients and designers alike: argue, persuade, order conversations with maturity.

The profile that excites us

A person passionate about communication and advertising, with creative sensitivity and analytical logic at the same time. Someone restless, professional, who enjoys moving between a campaign concept, a performance metric and a conversation with a client — and who in each of those moments adds real value. Use AI as a lever to go further, not as a substitute for judgment.

Mode: Full-time remote. You collaborate with teams in different countries in Latam.