Writer

Role Summary

Writer

Hästens is looking for a Writer — not a copywriter in the traditional marketing sense, but someone who can capture the culture, craft, and philosophy of the brand in language that matches the depth of what we make.

Responsibilities

• Write catalogue copy and campaign texts
• Develop the Hästens Lexicon — the foundational vocabulary and reference document behind the brand's writing
• Conduct interviews and document source references to build out the catalogue's foundation
• Help conceive campaign texts and support transcreation of catalogue content across other channels
• Help capture and convey Hästens ' culture through writing — a core part of this role, not a side task

Requirements

A genuine love of language — you notice sentence structure, study how your favourite authors build a sentence, and know the precise meaning of the words you choose

• Well-read in classic literature and history; you've read Shakespeare and it shows in how you think about craft
• A deep, literary command of English — vocabulary, nuance, rhythm
• You write concisely without losing meaning — every sentence earns its place
• Thoughtful and reflective by nature, curious, and motivated by getting better at the craft for its own sake rather than by title or progression
• You genuinely believe that quality and craftsmanship are worth paying for — this isn't a brand voice you perform, it's something you already hold to be true
• Where and how you'll work
• You don't need to live in Sweden, but the role does involve regular travel to Köping: roughly a few days each month on an ongoing basis
• There's an initial training period in Köping, Sweden, before shifting to the regular monthly rhythm

Outside of that, you'll need your own space to write, away from Hästens ' office — we'd like you to propose what that looks like for you, rather than us dictating it