Werkstudent:in (m/w/d) Personalmarketing / Employer Branding

Role Summary

You don't just want to watch, but want to actively help shape a company's employer brand? Then you've come to the right place! As part of our brand relaunch, you will work with our recruiting team to develop new ideas for our employer branding, bring your creativity to exciting projects and strengthen the perception of BTB as an attractive employer.

Curious?

Then we look forward to receiving your application documents - ideally stating your course of study, your current semester and your availability. Simply use the “Apply” button and conveniently upload everything online.

We look forward to seeing you!

Responsibilities

• Employer branding & strategy: Participation in the development and implementation of our employer branding strategy as well as the derivation of new measures for the sustainable positioning of BTB as an employer.
• Social Media & Content Creation: Development of content ideas, creation of editorial plans as well as production and publication of articles for our recruiting channels.
• Career page & campaigns: Support in the further development of our career page and participation in creative recruiting and employer branding campaigns.
• Photo, video & interview formats: Accompanying and helping to design photo, video and interview projects with our employees for authentic insights into our everyday work.
• Trends & Projects: Research current developments in recruiting and employer branding as well as working independently on exciting projects with a lot of creative freedom.

Requirements

• Qualifications: You are currently studying, ideally with a focus on marketing, communication, media, business psychology, human resources management or a comparable field.
• Interest: You are enthusiastic about employer branding, recruiting, social media and modern personnel recruitment.
• Creativity: You have a feel for target group-appropriate content and like to contribute your own ideas.
• Way of working: You work independently, in a structured manner and like to take responsibility for your tasks.
• IT & Social Media: Initial experience with social media, content creation or graphics and video tools is an advantage, but not a requirement.
• Language skills: Fluent spoken and written German.

Benefits

• Practice & Responsibility: A varied working student job with a lot of creative freedom and the opportunity to actively shape a central company project.
• Team & Collaboration: A motivated recruiting team that is open to new ideas and actively involves you right from the start.
• Flexibility: Flexible working hours and the ability to work partially remotely.
• Development: Valuable practical experience in strategic employer branding and recruiting as well as the opportunity to visibly implement your ideas.