(Junior) Influencer Campaign Manager

Role Summary

We are more than 2,000 colleagues in 24 design studios on four continents - a highly collaborative team of experts in product experiences, digital marketing and immersive technologies. Our solutions are created where creativity and technology meet - with a clear focus on the needs and experiences of users. Whether augmented reality, digital twins, AI ecosystems, omnichannel commerce or integrated campaigns: we create connections between people and brands - in both B2B and B2C areas.

As part of the global technology innovator Infosys, we have the scale and expertise needed to turn big ideas into reality - and implement them around the world.

Retail & CPG Vertical

Our team of over 50 people specializes in FMCG and retail. Together with brands such as dm-drogerie markt, Bosch and one of the world's largest entertainment brands, we develop new brand strategies, customer-centric campaigns and digital products. We find new ways to connect creation, data and media.

Your role as an influencer campaign manager

You know the influencer landscape, recognize relevant talent and know which cooperation suits the brand, target group and platform.

As an Influencer Campaign Manager, you are responsible for the operational implementation of our influencer campaigns. You control the entire process from selection, approach, briefing and negotiation to publication and reporting.

A focus of your work is on one of the world's best-known entertainment brands. You should therefore keep an eye on pop culture, current series and film releases and relevant communities as well as timings, budgets and campaign goals.

• Our local benefits
• Flexible working hours and working time account with 100% overtime compensation
• Work from wherever it suits you – in your home office, in one of our offices (Stuttgart & Berlin) or even temporarily in another EU country
• Free snacks and drinks in our offices
• An innovative working environment with modern technical equipment – MacBook, work iPhone and all the tools relevant to your work
• Further training offers to always stay up-to-date
• 30 days of vacation per year & ½ additional day off on Christmas and New Year's Eve
• Subsidy at Urban Sports Club
• Employee benefits & discounts via corporate benefits
• An inspiring team that is fun to work with for strong brands
• This is what awaits you

Influencer selection: You research and evaluate influencers on TikTok, Instagram, YouTube and other relevant platforms based on brand fit, community, content quality and performance

Influencer Relations: You will be responsible for communicating with influencers and management and building reliable relationships

Campaign Management: You manage influencer campaigns from commissioning to publication and keep an eye on timing, budgets and deliverables

Briefing & Approvals: You create influencer briefs, coordinate feedback loops and ensure that content meets brand requirements, platform logic and agreed deliverables

• Negotiation: You obtain offers, negotiate conditions and, together with the account team, ensure efficient use of campaign budgets
• Monitoring & Reporting: You keep an eye on campaign performance, evaluate relevant KPIs and derive learnings for further activations
• Consulting: You bring your influencer marketing expertise into campaign concepts and advise on the selection of suitable talent and mechanics
• This is what you bring with you

You know the German-speaking influencer landscape and know which talents, formats and communities are relevant on platforms TikTok, Instagram and perhaps even Twitch

• You have at least two years of practical experience in influencer marketing, ideally on the agency side
• You have already managed influencer campaigns independently and are confident in dealing with influencers, management and customers
• You work in a structured manner and keep track of parallel campaigns, deadlines, approval loops and budgets
• You communicate clearly, authoritatively and professionally and can also act confidently in negotiations

Pop culture and entertainment are among your interests and you can apply current developments to brands and target groups.