IST University - Dual study program “Online Marketing” (B.A) Communication and Media Management (B.A) Hamburg

Role Summary

Create experiences on land that are worth the sea

Are you ready to set sail with us? Apply to our marketing position now!

With “My Shore Excursions” ( meine-landausfluege.de ), we are setting new standards in the cruise industry as the leading booking platform for individual excursion experiences. Through small group sizes and personal, family excursions, we enable cruise guests to have more individual and intensive experiences in the destinations. From the heart of Hamburg, our young and ambitious team is driving the industry forward with fresh ideas and commitment. We rely on a careful selection of local providers worldwide and work with them

renowned tourism sales partners from DACH to not only fulfill our customers' wishes, but to inspire them.

We are looking for someone to strengthen our team at the start of our studies on October 1st, 2026

additional dual Bachelor students (f/m/d) with a focus on “Online Marketing” or “Communication and Media Management”.

As part of your dual study program, you will get to know marketing from the ground up and gain practical insights into many different tasks and areas within our marketing department - it is particularly important that you are at home in the social media bubble and for platforms, trends and content

burn.

Responsibilities

• Editorial & Blog: You will help create and maintain blog and website content and learn

Prepare texts in a structured, cross-channel and search engine-friendly manner.

• Content & Social Media: You support the creation of social media content for Instagram,
• TikTok and Facebook – from Reels and Stories to creative posts. You will learn how to create content
• plan, implement and prepare for target groups.
• Analysis & Performance: You will learn how content and campaign performance is measured,
• supports the monitoring of relevant KPIs and understands how data-based optimizations occur
• be made.
• Video & On-Camera Content: You are actively involved in the production of video content
• even in front of the camera, e.g. B. for reels, explanatory videos or behind-the-scenes formats. In doing so, you develop
• improve your presentation and communication skills.
• Advertising & campaigns: Together with the team, you will work on the conception and implementation
• of ad creatives for performance marketing campaigns and get your first insights into meta ads
• and Google Ads

Requirements

• Education and language skills: A good school leaving certificate and very good German and

Knowledge of spoken and written English

• Strong passion for social media and digital trends as well as a very good feel for them
• current formats, platform mechanics and storytelling. You really enjoy doing it yourself on a regular basis
• Standing in front of the camera, you appear confident, authentic and personable and love creative content
• to actively participate.
• Working style: Creativity, initiative and a structured, reliable way of working
• Interpersonal: You like teamwork and are always friendly. Plus, you like packing

join in and take responsibility

• Professional experience (bonus): First practical experience in content creation for social media
• and/or blog editing, experience in creating videos for social media (Reels, Stories, TikToks
• etc.)

Benefits

• Freedom of design in the structure: Co-creation of one of the most exciting tourism start-ups
• Appreciation of your creativity: Your suggestions and ideas are important and welcome to us. We

You are not looking for a role, but for your personal touch

• Dynamic working environment: Look forward to a young and dynamic atmosphere. Count with us

flat hierarchies, quick decisions and a positive, open corporate culture

• Flexibility in everyday working life: Flexible working hours with regular home office days
• Modern office: In the heart of Hamburg with good transport connections, lounge,

Drinks fridge, organic fruit, table tennis table and, above all, super nice teammates

• Community and fun: Regular team events

Are you curious about coming on board My Shore Excursions? Then we are eagerly awaiting yours

meaningful application documents (curriculum vitae, letter of motivation and certificates) by email to Meike:

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