Especialista de ABM (Account-Based Marketing)

Role Summary

SoftExpert is the market leader in software solutions for the integrated management of compliance, innovation and digital transformation of processes. And a large company has large numbers: there are more than 900 employees, more than 3 thousand customers and 3 million users, in more than 50 countries around the world!

We have completed 30 years and our dream is to reach all countries around the world with our solutions.

That's why our motto is #WeAreExpertsAndGlobal

We are looking for a professional to lead the implementation and management of the global Account-Based Marketing (ABM) strategy, working together with the sales and marketing teams in all SoftExpert international units.

• Develop and implement the global ABM strategy;
• Identify and segment strategic target accounts in different markets;
• Create and coordinate personalized multichannel campaigns;
• Align strategies with regional sales teams;
• Establish KPIs and success metrics for ABM programs;
• Manage ABM tools and technologies;

Lead ABM training initiatives for global teams.

• Solid experience in B2B Marketing;
• Solid experience with ABM;
• Advanced English (writing, reading and speaking);
• Experience with Marketing Automation and CRM tools;
• Advanced knowledge in data analysis and ROI;
• Experience in managing international projects;
• Strategic thinking and global business vision;
• Excellent intercultural communication skills;
• Strong results orientation;
• Ability to work with stakeholders at different levels;

Analytical capacity and data interpretation.

Requirements

You will differentiate yourself if you have

• Intermediate Spanish;
• Experience in the technology/software sector;
• ABM certifications;

Experience with managing multicultural teams.

Benefits

What do we offer our #Experts?

• 🩺Unimed Health Plan: No monthly fee for the holder and co-participation of only 30%
• 🤑PLR: We recognize and value your effort with a special annual PLR
• 🍎Meal Voucher or Food Voucher: Enjoy meals without payroll discount, with a benefit of R$950.00
• 👩🏫Education Aid: Scholarships for languages, undergraduate, postgraduate or specializations, with monthly reimbursement of up to 70%
• 🏋🏽♂️TotalPass: Access to the network of gyms, psychologists and nutritionists throughout Brazil with an exclusive discount
• 🦷Dental Plan: Choose from three comprehensive plan options to take care of your smile throughout Brazil
• 🎁Rewarded Referral: Refer a friend and receive bonuses on your Flash
• 💻Free Online Courses: Improve your skills with 100% free courses, developed by SoftExpert
• 🏅Internal and External Training: We invest in your growth with training programs
• 💊Pharmacy Agreement
• 💟Life Insurance