Europe
3 months ago

Job Overview

Job Type
FullTime
Pay
Not disclosed

Job description

Location:
Europe, European Union
Work arrangement:
On-site

Role Summary

WHOM WE'RE LOOKING FOR

We're looking for a Marketing Manager with a strong SMM & PR focus to own our external voice and build credibility in a highly technical cybersecurity domain. This is a hands-on, high-impact role with real ownership over brand voice, visibility, and thought leadership.

Experience with

  • LinkedIn, X/Twitter, company blog and website
  • Media/press outreach and pitching
  • AI-assisted content and marketing tools

Why Cracken?

  • Real-world impact

Our technology is validated in high-stakes, real-world environments and grounded in hands-on internal research.

  • Team with a mission

Ukrainian-heavy international team of PhDs, professors, and senior industry engineers, driven by intrinsic motivation and real-world adversity.

  • Adaptive roles

We shape roles around exceptional talent — your ownership and drive will define your path.

  • Perfect timing

Operating at the intersection of AI, cybersecurity, and autonomous systems, Cracken is uniquely positioned to build resilient security products.

Responsibilities

  • Own and execute SMM & PR strategy aligned with business goals
  • Build and manage content and media plans across LinkedIn, X/Twitter, blog, and website
  • Create technical content — turning security research, product features, and engineering work into deep, credible material (technical blog posts, breakdowns, explainers) that resonates with a practitioner audience, not just general marketing copy
  • Create clear, engaging content around cybersecurity, AI, and product updates
  • Identify trends, news hooks, and PR opportunities in cyber & AI
  • Support conference presence, including announcements, live coverage, and post-event content
  • Collaborate directly with founders, product, sales, and design
  • Build relationships with media, partners, and communities
  • Track performance, prepare monthly reports, and optimize based on metrics

Requirements

MUST-HAVE EXPERIENCE

  • 3+ years of experience in Marketing, PR, or SMM
  • Proven experience promoting IT, cybersecurity, or deep-tech products
  • Demonstrated ability to write technical content (e.g. technical blog posts, whitepapers, or deep-dive explainers) — not just top-level marketing copy
  • Strong SMM track record with real cases of growing a targeted audience
  • Experience working with international or top-tier tech media (e.g. TechCrunch, WIRED, VentureBeat, The Verge, WSJ, Fortune)
  • Hands-on experience using AI tools for content and marketing workflows
  • Excellent English copywriting skills
  • Ability to translate complex technical topics into clear, credible messaging
  • Ability to organize lightweight marketing ops, including content calendar, contractors, and timelines
  • Proactive, ownership-driven mindset; comfortable operating in an early-stage startup

Benefits

  • Ownership over a core product surface
  • Direct collaboration with founders and senior engineers
  • High autonomy and real influence on product direction
  • Fully remote and flexible work setup
  • Competitive compensation

Send your portfolio, past campaigns, or press hits you're proud of. Let's talk.

About the Company

Cracken is an applied AI lab built by ex–nation-state operators and AI researchers, delivering the world's first Uncensored Vibe Hacking platform that safely amplifies security teams and gives enterprises proven, auditable security resilience.

Role:
Design Engineer
Job Type:
FullTime

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