Social Media and Marketing Manager

Role Summary

The Social Media and Marketing Manager is responsible for planning, managing, and executing digital marketing and communication strategies, with a strong focus on social media platforms, to enhance brand visibility, audience engagement, and the promotion of the company’s products and services.

Responsibilities

• Manage and develop content across all social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
• Plan and implement digital marketing strategies aligned with company objectives.
• Create and manage monthly content calendars and promotional campaigns.
• Coordinate the production of visual and written content (photos, videos, copywriting).
• Monitor and analyze campaign performance using analytics tools (reach, engagement, conversions).
• Manage online communication with followers, including comments and direct messages.
• Collaborate with internal departments to promote events, offers, and services.
• Manage digital marketing budgets and paid advertising campaigns.
• Monitor market trends and propose innovative ideas to strengthen online presence.

Requirements

Qualifications & Requirements

• Bachelor’s degree in Marketing, Communications, Media, or a related field.
• Previous experience in digital marketing and social media management.
• Strong knowledge of social media platforms and analytics tools.
• Excellent communication and writing skills in English (additional languages are an advantage).
• Creative mindset with strong organizational and time-management skills.
• Basic graphic design and video editing skills are considered an advantage.

About the Company

Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.

Take the opportunity to become a Heartist®, and let your heart guide you in this world where life beats faster.