SMB Strategist Project Intern (TikTok Shop) - 2026 Start (BS/MS)

SMB Strategist Project Intern (TikTok Shop) - 2026 Start (BS/MS) at TikTok in Ho Chi Minh City, Vietnam.

Responsibilities

SMB (Small & Medium-sized Business) team is dynamic, diverse, and highly collaborative, with many talented members who bring fresh perspectives and creative energy to the work we do. We value openness and give team members the space to take ownership, explore ideas, and create real impact. This environment reflects ByteDance's core value of Inspiring Creativity and offers a meaningful opportunity for candidates who want to grow and build at scale.

SMB plays a critical role in seller acquisition, incubation, and education, forming the foundation for a healthy and scalable ecosystem on TikTok Shop. As an SMB Strategist, you will work closely with business teams to drive merchant growth and improve operational efficiency, ultimately contributing to sustainable scale expansion for the platform.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

• Applications will be reviewed on a rolling basis - we encourage you to apply early.
• Successful candidates must be able to commit to at least 3 months long internship period.
• Conduct data analysis and regular performance tracking; identify anomalies and coordinate resources for follow-up and deep dives to support business growth
• Assist strategy team with business performance reviews and optimize data systems to quickly locate issues or identify opportunities
• Collaborate cross-functionally and help drive implementation by understanding business needs

Requirements

• Currently pursuing an Undergraduate/Master in business administration/management or data analytics major
• Proficient in Excel/SQL and familiar with common data analysis methods
• Strong logical thinking, business understanding, and learning agility; self-driven with good communication and teamwork skills

Preferred Qualifications

• 5 days a week commitment is preferred
• Able to commit to the internship longer than 4 months would be preferred
• Self-driven, results-oriented, and able to collaborate effectively with stakeholders
• By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy.
• If you have any questions, please reach out to us at apac-earlycareers@tiktok.com

About the Company

The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science.

At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time.

We're seeking an analytically driven, and detail-oriented Client Solutions Manager (CSM) Intern to join our Ecommerce Team. As a CSM, you will partner closely with Client Partners and Client Solutions Managers to drive revenue by identifying opportunities, leveraging data insights, and delivering consultative solutions for advertisers.

This role centers on client education, relationship growth, data analysis, and campaign success. You will provide strategic recommendations to both clients and internal teams, ensuring campaigns achieve business objectives while optimizing long-term partnerships. Success in this role requires strong data analytics skills, adaptability in a fast-paced environment, and a test-and-learn mindset to uncover the best solutions.