National Manager of Member Marketing & Communications

Role Summary

Job Description Summary

The National Manager, Member Marketing & Communications leads the strategy and execution of member-facing marketing and communications across Esplanade communities. This role partners with Resort Operations and community leadership to drive engagement, ensure brand consistency, and support business growth.

Job Details

Responsibilities

• Member Communications
• Lead multi-channel communication strategies to effectively engage members across communities
• Establish standards, tools, and best practices to ensure consistent, high-quality communications
• Partner with community leadership to enhance member engagement and communication effectiveness
• Monitor member feedback and communication performance to inform continuous improvement
• Member Marketing
• Develop and execute national marketing campaigns and program launches
• Ensure alignment of all marketing materials with brand standards
• Partner with operations teams to drive member participation, engagement, and revenue
• Identify opportunities to enhance the overall member communication and marketing experience
• Project Management
• Lead and manage key marketing and communication initiatives, including digital platforms and publications
• Ensure consistency and quality of content across community websites and communication channels
• Collaborate cross-functionally to deliver integrated marketing and communication strategies
• Resort Lifestyle Marketing
• Support training and development of teams on brand standards and marketing expectations
• Establish and share best practices to drive operational excellence and efficiency
• Represent the brand and collaborate across teams to strengthen communication and marketing efforts

Requirements

Sound Like You?

• You might be just who we’re looking for if you have…
• Bachelor's degree in Marketing, Communications, or related field
• 5-10 years of relevant experience, including leadership responsibility
• Experience in hospitality, lifestyle, or multi-site environments preferred
• Strong leadership, communication, and project management skills
• Demonstrated business acumen and ability to analyze data to drive results
• Ability to travel up to 50%
• FLSA Status: Exempt

Benefits

• Will have responsibilities such as
• Interviewing, selecting, and training employees
• Determining work techniques
• Planning the work

Apportioning work among employees

Determining the types of equipment to be used in performing work, or materials needed

Planning budgets for work

Monitoring work for legal or regulatory compliance

Providing for safety and security of the workplace

• Taylor Morrison experience and/or successful completion of training program may override required education and/or experience requirement.

Job descriptions are not intended as, nor should be construed to be, exhaustive lists of all responsibilities, skills, efforts, or working conditions associated with a job. They are intended to be accurate reflections of those principal job duties and responsibilities essential for making fair pay decisions about the job.

Taylor Morrison is an equal opportunity employer. Taylor Morrison does not discriminate against any candidate or employee on the basis of race, national origin, sex, marital status, sexual orientation, age, disability, religion or veteran status.

Benefits of Working With Taylor Morrison

We are looking for dedicated professionals that share our values of putting the customer - and their needs - first. In addition to a great team atmosphere, career development and advancement opportunities, we offer full-time employees an extensive benefits package, to include:

Competitive Compensation

• Health Care - Medical/Dental/Vision/Prescription Drug Coverage
• 401(k) with Company Matching Contributions
• Flexible Spending Accounts
• Disability Programs
• Employee & Dependent Life Insurance
• Vacation & Company Holidays
• Tuition Reimbursement
• Employee Home Purchase Rebate Program
• Home Mortgage Program
• Employee Assistance Program (EAP)