Marketing Product Manager (m/f/d) for digital health applications (DiGA / FemTech / Gynecology)

Role Summary

THE REALITY CHECK

Let's be honest. How much real innovation is in your current product life cycle? Are you just managing the slow decline of established products? The traditional pharmaceutical world can sometimes be very rigid. If this frustrates you and you finally want to enter new territory again: read on.

THE MISSION

Our client is redefining the future of women's health. We're not talking about a small additional digital project here. We're talking about the strategic expansion of a highly profitable portfolio. The goal is so-called therapy bridging. We are launching a digital health application. This closes the glaring gap in care between the initial diagnosis and drug therapy. This is not a short-term project for investors. This is the sustainable strategy of a sustainably operating market leader.

THE NEXT STEP

We do not need a formal cover letter from you. What we need for a serious initial assessment is a clear picture of your previous positions. Simply send us your current CV. Then let's have a simple phone call and find out together whether this task fits your ambition.

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Responsibilities

• They do not take over a position that has been made. You build them up. But they do so with the safety net of an established family business behind them.
• LAUNCH ARCHITECTURE: You are responsible for the complete launch excellence for the market launch in the second quarter. You plan sales. You control the budget. You define the target groups.
• OMNICHANNEL COMMUNICATION: You use the entire spectrum of modern marketing. They convince specialists to prescribe it. At the same time, you can reach patients directly via modern channels such as social media or app store marketing.
• REGULATORY SECURITY: You are absolutely safe within the Medicines Advertising Act. You work in close tandem with the Medical Advisor. Together you will ensure that every innovative message is legally secure and compliant.

Requirements

• We are looking for a hybrid. We need solid life sciences knowledge paired with digital curiosity.
• Substance: You have completed a scientific degree or have the status as a certified pharmaceutical representative in accordance with Section 75 AMG (can be done on the job)
• Experience: You have solid experience in pharmaceutical product management. Ideally, you have already successfully launched a product onto the market.
• Mindset: You don't have to have launched DiGA yet. But you think digitally. You may have already marketed smart medical technology or connected sensors. You want to create.

Benefits

• Best of Both Worlds: You are working on an innovative tech topic. But you do this on the absolutely secure foundation of a profitable family business.
• Culture & Location: Short decision-making processes instead of corporate politics. The Berlin office is a place for encounters and exchange. Here you will meet colleagues who want to build something together.
• Real Impact: Your work has a direct impact on women's quality of life. They specifically help to accelerate the path to the right therapy.