Marketing Content Writer (Legal / SEO Focus)

Role Summary

We are seeking a Marketing Content Writer who is passionate about producing SEO-driven, high-quality content in the legal space. You will develop educational, authoritative, and engaging blog posts, guides, and web pages that:

• Help injury victims and disabled claimants understand their rights and options
• Showcase industry insights, technology tools, and scaling strategies for law firms
• Strengthen organic search visibility and drive qualified leads for both brands

You will collaborate with attorneys, operations leaders, and marketing strategists to ensure each piece of content is accurate, compliant, and aligned with firm goals.

Responsibilities

• Research and write blog posts, long-form articles, service pages, and educational guides for both brands
• Conduct keyword research and apply SEO best practices (meta tags, headings, internal links, schema)
• Translate complex legal and business topics into accessible, engaging content
• Collaborate with subject-matter experts to verify legal accuracy
• Refresh and optimize existing content to improve search rankings and engagement
• Manage a content calendar aligned with marketing campaigns
• Stay current on SEO trends, Google algorithm updates, and best practices in legal content marketing

Requirements

• Proven experience writing SEO-optimized content
• Strong writing, editing, and proofreading skills
• Ability to simplify legal or technical concepts for general audiences
• Understanding of on-page SEO, keyword research, and metadata best practices
• Strong research and fact-checking abilities
• Proven ability to manage multiple projects and meet deadlines

Preferred

• Experience writing for law firms, legal tech companies, or professional services
• Familiarity with personal injury, Social Security Disability, veterans’ disability, or law firm operations
• Experience using SEO tools such as SEMrush or similar tools
• Experience with CMS platforms such as WordPress or similar platforms
• Knowledge of ethical and compliant legal marketing practices

Benefits

• Remote work flexibility
• Salary range $60,000 up to $70,000 depending on experience
• Opportunities for professional development in SEO, content marketing, and legal writing
• Collaboration with attorneys, marketers, and legal operations experts
• Career growth within a rapidly expanding national brand