Legal Counsel (eCommerce - Product), London

Role Summary

We are seeking a qualified lawyer to join our growing team as our presence across the UK and EU expands. This role will be primarily responsible for leading compliance matters across the EU, including legal obligations under the DSA, DMA, GDPR, and related directives and national laws. The role also includes global engagement on product feature reviews, AIGC and data compliance, and supporting new market launches.

The role will be located in London.

Responsibilities

• Serve as the primary legal point of contact for supporting business clients in the EU and UK (initially), engaging directly with product, engineering, and business teams.
• Collaborate cross-functionally with regulatory, privacy, IP, and competition legal teams to deliver unified legal advice.
• Provide clear, actionable legal guidance and consolidated opinions to business stakeholders, supporting rapid growth by balancing risk management with practical, scalable legal solutions in a dynamic, fast-paced environment.
• Lead legal review of product features, algorithm/data usage, and other business initiatives through the lens of EU and national laws.
• Partner closely with public policy teams on legal risks and mitigation strategies for high-impact projects.
• Maintain and update online terms and conditions in local languages across EU markets.
• Drive improvements to legal processes, templates, and internal training programs to enhance operational efficiency.

Requirements

• Midlevel lawyer qualified in France, Italy, Poland or Spain.
• Strong experience in EU legislation and national laws, with strong expertise in either consumer protection, privacy, antitrust, and IP.
• Strong drafting and negotiation experience, particularly in retail, digital content, and advertising-related agreements.
• Excellent communication and presentation skills, with an ability to distil complex legal issues into clear, actionable guidance.
• Proven ability to manage multiple projects independently in a fast-paced and evolving environment.

Preferred Qualifications

• Prior experience working in the eCommerce or tech industry.
• Deep understanding of the European digital regulatory landscape, particularly around online marketplaces and digital commerce.
• Experience working across jurisdictions and collaborating with international teams.

About the Company

The Global eCommerce Legal Business Partner team is an international group of legal professionals supporting TikTok's eCommerce operations worldwide, with a focus on online product features, data governance, and privacy compliance.