Go-To-Market (GTM) Specialist

Role Summary

Join Hire Hangar and work with fast-growing global companies while building a long-term career.

Job Title

Go-To-Market (GTM) Specialist

We’re hiring a hands-on GTM Specialist to help generate pipeline through inbound, outbound, and content-driven campaigns. This is an execution-first role focused on building, testing, and iterating across multiple channels to identify what drives qualified leads and scalable growth.

You will work closely with sales and marketing to experiment with GTM strategies, optimize campaigns, and turn successful experiments into repeatable growth channels.

Responsibilities

• Execute inbound campaigns across SEO, content marketing, social media, and earned media
• Run outbound outreach through cold email, LinkedIn messaging, and light cold calling
• Experiment with social growth on LinkedIn, X/Twitter, Reddit, and online communities
• Track campaign performance and optimize strategies to generate qualified pipeline
• Test and iterate on messaging, targeting, and channels to improve lead generation
• Collaborate closely with Sales and Marketing teams to refine GTM messaging and targeting

Requirements

• 1–4 years of experience in growth, demand generation, or lead generation roles
• Experience with inbound or outbound lead generation campaigns
• Familiarity with tools such as HubSpot, Apollo, Outreach, or Salesloft
• Prior remote work experience, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US or UK-based companies — non-negotiable
• Strong execution mindset with the ability to run experiments and iterate quickly
• Comfortable working in a fast-paced, performance-driven environment

Preferred Qualifications

• Experience running multi-channel growth experiments
• Familiarity with SEO, content distribution, or social growth strategies
• Experience generating pipeline for B2B SaaS or tech products
• Exposure to data-driven marketing or performance tracking

Tools & Technology

• HubSpot, Apollo, Outreach, Salesloft (or similar)
• LinkedIn, X/Twitter, Reddit, community platforms
• Google Analytics, spreadsheets, marketing dashboards
• Content and campaign management tools

We connect top talent with vetted employers, competitive pay, and real growth opportunities.

• Remote
• Time Zone
• US Time Zones (EST–PST)

About the Company

Meaningful Engagement: Move beyond a script-driven call center approach—truly connect with clients, understand their needs, and help them access the right resources.

Flexible Work Style: Benefit from a part-time structure that allows for personal flexibility while still meeting crucial response times.

Ongoing Training: Learn in-demand tools.

Team Culture: Collaborate with a supportive group that values curiosity, empathy, and genuine care for client outcomes.

To Apply

Please send your resume or CV. We look forward to hearing from you!

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, or disability status.

We connect top talent with vetted employers, competitive pay, and real growth opportunities.