New York
5 months ago

Job Overview

Job Type
FullTime
Pay
Not disclosed

Job description

Location:
New York
Work arrangement:
On-site

Role Summary

WANIWANI

NEW YORK - CAN BE STARTED IN PARIS.

Waniwani is building the AI distribution infrastructure for the $10T services economy. We enable service vendor to sell quote-based services (insurance, financing, wealth, software and more) directly inside LLMs like ChatGPT, where buying decisions are moving, and built the Agent to Agent commerce future.

Our first product generated its own type of SaaSpocalypse. We launched the world's first insurance app unlocking quotes in ChatGPT. It triggered $79B market crash for the world's largest brokers. The press called it "the industry's ChatGPT moment." Now thousands of companies want to deploy their own AI-native storefronts through our infrastructure.

We are global from day one: US, Australia, Middle East, Korea, Europe. Our team is small, the ambition is not.

First growth hire.

Our first marketing initiative was a press release that worked too well, triggering an 80B$ insurance market crash in the public markets. It put AI distribution and Waniwani on the agenda of every financial institution’s board and kick-started an intense growth motion.

We’ve signed partnerships with the most renowned industry players and delivered several keynotes on AI distribution to Fortune 500 executives. But luck is not a playbook. As founding marketing & GTM, your role is to build Waniwani’s repeatable, scalable growth engine from scratch: events, partnerships, outbound, and content. You’ll identify which channels convert, then scale them.

YOU

  • Startup Veteran: You’ve built revenue from scratch before, likely when the company had zero brand recognition and a tiny budget.
  • Sharp Writer: You can write a 3-sentence email that gets a reply from a CEO and a 1,000-word article that gets shared by industry leaders.
  • High EQ: You know how to work a room and how to follow up without being a nuisance.
  • Leader & Maker: You’re comfortable managing a team across time zones but aren't afraid to get your hands dirty and book the first 50 meetings yourself.
  • Creative Problem Solver: You find the "side doors" into big accounts when the front door is locked.

Responsibilities

  • Build the Growth Engine: You won’t be following a playbook; you’ll be writing it. You’ll hire and lead a team across different regions to figure out how we win in each market.
  • Be the Face on the Ground: Build the outbound and nurture machine across to generate demand and leads.
  • Drive the Global Narrative: Write the stuff people actually want to read. Market deep-dives, case studies, and sharp commentary that proves we are the experts.
  • Secure Tier-1 Partnerships: Improve targeting, sequencing and conversion across the funnel, scaling the enterprise pipeline engine
  • Scale through Data: If it doesn’t move the needle, kill it. Use the numbers to decide where we hire next and which markets we double down on.

About the Company

Plato is building the OS for litigation lawyers.

With GenAI, the legal industry is on the verge of a major transformation. Litigation lawyers are overwhelmed by complex and repetitive tasks: complex damages calculations, thousands of documents to review, days spent drafting legal documents, and more.

Our mission: Build the leading OS for litigation lawyers, enabling lawyers to spend 10x less time on administrative and operational work, and focus instead on strategy.

Plato already supports around 15 law firms and 1 major insurance’s legal team specialized in personal injury, who use our solution daily to manage hundreds of active cases.

Founded in January 2026 by Ben https://www.linkedin.com/in/ben-lasseri/ (CEO) and Alexandre https://www.linkedin.com/in/alexandredeboutray/ (CTO), we are backed by Hexa (formerly eFounders), Europe’s leading startup studio. Hexa has launched over 35 companies, including unicorns such as Front, Aircall, and Spendesk, collectively generating more than €230M in ARR and raising over €750M in funding.

Plato is already live with real users and real data, solving concrete legal workflows in production. We’re now entering a key building phase and looking for someone ready to take real ownership and help shape the product, go-to-market strategy, and sales culture from day one.

Role:
Founding Growth Lead @ Waniwani
Job Type:
FullTime

Company profile

Hexa is a startup and venture studio that partners with founders to build software companies. It works hand-in-hand with founders at every stage, from matching them with an idea and a cofounder and getting off the ground, to securing funding, accelerating growth and scaling their companies to lead their categories. Hexa builds in many different areas but focuses only on software.

Founded
2011

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