E-commerce Creator Strategy Project Intern (TikTok Shop) - 2026 Start (BS/MS)

E-commerce Creator Strategy Project Intern (TikTok Shop) - 2026 Start (BS/MS) at TikTok in Kuala Lumpur, Malaysia.

Responsibilities

In particular, the e-Commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early. Successful candidates must be able to commit to at least 3 months long internship period.

The Creator Strategy team drives the growth and effectiveness of the creator ecosystem through strategic campaign execution, content quality management, and affiliate creator development. The team focuses on scaling creator participation, improving GMV and traffic efficiency, and strengthening the "Moving-Sales" creator ecosystem through data-driven initiatives, incentives, and matchmaking strategies.

As an intern, you will support the Creator Strategy Team in driving affiliate growth and campaign efficiency. This role focuses on the execution of resource management, data monitoring, and providing operational support for key creator projects. It is an excellent opportunity to gain hands-on experience in the fast-paced e-commerce ecosystem.

1. Creator IP Campaign Support (Core Focus)

Daily Operations: Responsible for end-to-end implementation of monthly creator IP activities such as creator's nomination and registration. Ensuring products configuration, coupons and LIVE features setup for campaign readiness. Maintain and configure activity resources (banners) to ensure accessibility to campaign info are direct and easy. Update activity progress performance and conduct post mortem for improvement.

Optimization: Analyze historical IP campaign data to refine creator screening criteria for higher ROI. Track resource slot click-through and conversion rates to propose placement or copy improvements. Document recurring configuration steps into an SOP to reduce setup time and errors.

1. Brand Day IP Event Support (Core Focus)

Project Operations: Planning for campaign GTM based on a clear timeline, ensuring all materials such as product lists, Creators lists, brand requirements are ready for kickoff. Support campaign execution by monitoring participation rates, resolving blockers, and proposing sensible solutions. Handle cross-team communication to keep all stakeholders aligned.

Data & Coordination: Provide essential support to internal team campaign related enquiries, including basic data analysis, assisting in BD matchmaking, and handling cross-team communication and coordination to ensure project milestones are met.

1. Data Coordination

• Responsible for updating campaign performance data and conducting project post-mortem reviews.
• Assist the Campaign Manager in the preparation and execution of special IP campaigns (e.g., Creator Carnival, Brand Day IP campaigns) Monitor campaign data and feedback, helping to identify issues and opportunities during the event lifecycle.

Requirements

• Currently pursuing an Undergraduate/Master's in Marketing or a related discipline.
• Data Sensitivity: Strong analytical skills with proficiency in Excel (Pivot Tables, VLOOKUP). You should be comfortable processing data to draw actionable insights.
• Operational efficiency: Ability to proactively identify workflow inefficiencies and develop structured, practical solutions to improve processes.
• Open Communication: Excellent communication and coordination skills with an open mind. Able to work collaboratively across different functional teams.
• Mindset: Detail-oriented with high attention to accuracy and demonstrates clear thinking process, especially regarding campaign execution and data reporting.
• Fast Learner: Ability to quickly understand e-commerce logic and adapt to a fast-paced internet environment.
• Resilient: Strong stress tolerance and ability to multitask effectively.

Preferred Qualifications

• Experience interning with any eCommerce industry.
• Strong interest in data analytics.

If you have any questions, please reach out to us at apac-earlycareers@tiktok.com

About the Company

The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science.

At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time.

We're seeking an analytically driven, and detail-oriented Client Solutions Manager (CSM) Intern to join our Ecommerce Team. As a CSM, you will partner closely with Client Partners and Client Solutions Managers to drive revenue by identifying opportunities, leveraging data insights, and delivering consultative solutions for advertisers.

This role centers on client education, relationship growth, data analysis, and campaign success. You will provide strategic recommendations to both clients and internal teams, ensuring campaigns achieve business objectives while optimizing long-term partnerships. Success in this role requires strong data analytics skills, adaptability in a fast-paced environment, and a test-and-learn mindset to uncover the best solutions.