Job Overview
Job description
- Location:
- New York, United States
- Work arrangement:
- On-site
Role Summary
Infinite Machine is looking for a Creative Director to help push its brand in ways we cannot imagine. You will shape the voice and visual language of Infinite Machine across all surfaces — graphics, campaigns, packaging, social media, retail, and everything in between.
This role is for someone who wants to do daring, exceptional work - someone who gets excited about defining a generational vehicle brand, about pushing the envelope of visual storytelling, and creating iconic marketing. It’s a role that will report directly to our founders.
We will take risks, and we will empower you to push, and then push further.
Responsibilities
- Move fluidly between big brand direction and tiny execution details.
- Determine what stories we tell and shape how they look both for large campaigns and small social narratives. You will make commercials and long-form brand films that define how Infinite Machine enters culture.
- Direct our in house DP and own the full visual tone of all video and photo.
- Design graphics across every surface: product graphics, invitations, web, etc.
- Design our retail presence: layout, material palette, lighting, sound, signage, and overall atmosphere.
- Shape the look and feel of product launches, activations, and events.
- Work directly with our industrial design team to align hardware aesthetics with brand identity.
- Push our product photography style and maintain a consistent visual language across P1, Olto, and future vehicles.
- Guide social creative so every post feels intentional, strategic, and distinct.
- Collaborate with leadership to scale the brand globally with integrity.
- Most importantly, set the bar for quality across all public-facing work.
Requirements
- A strong portfolio, excellent work ethic, incredible tase, and care for what we are doing.
About the Company
ABOUT INFINITE MACHINE
Our mission at Infinite Machine https://www.infinitemachine.com/?lp_location=wf is to build the best non-cars on earth. We design and manufacture premium electric vehicles that blend design with breakthrough hardware and software.
With P1 https: //www.infinitemachine.com/p1?lp_location=wf and Olto https://www.infinitemachine.com/olto?lp_location=wf, we are reimagining how people move through cities and laying the foundation for a broader ecosystem of vehicles, software, and services. We are hiring world-class engineers, designers, and operators to build a generational company shaping the future of urban mobility.
- Role:
- Creative Director
- Job Type:
- FullTime
Company profile
Infinite Machine
infinitemachine.comInfinite Machine designs and manufactures electric vehicles for city life. Its products include Olto, a $3,495 e-bike designed for the bike lane with a 35-mile range, and P1, a $7,995 vehicle that reaches 65 mph. The company blends design with hardware and software, describes its vehicles as non-cars for the post-car future, and offers test rides in NYC and SF.
- Founders
- Eddie Cohen, Joe Milstein