Category Manager/Senior Manager (Multi-Vertical), TikTok Shop - Japan

Category Manager/Senior Manager (Multi-Vertical), TikTok Shop - Japan at TikTok in Tokyo, Japan.

Responsibilities

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure, and intuitive for our users. Join us as we drive the future of e-commerce here at TikTok.

• Defining the long-term strategy, leading key initiatives, and setting the future direction of partners
• Responsible for the P&L of Multi industry (FMCG, 3C, Home&Living, etc.)
• Providing certain industry knowledge and leveraging your network to ensure success in the category
• Map the category and subcategories landscape, and define priority on which segment to be developed in collaboration with partners
• Acquiring partners by actively identifying, prioritizing, and onboarding to the platform
• Developing partners by driving and managing end-to-end partnerships, planning, executing, and maintaining category performance, including but not limited to business model suggestions, creator affiliation, partner education
• Collaborate cross-functionally to unlock partners' potential on the platform, drive brand growth, and adopt livestream and short videos
• Navigating through ambiguity, adapting to frequent changes, and influencing key stakeholders to drive decisions for the category
• Decomposing complex problems, devising new approaches, and creating scalable solutions
• Own internal projects to contribute to the industrial ecosystem as a whole (including campaigns, product launches, B2B marketing)

Requirements

• Growth-orientated mindset, self-starter with strong communication skills, logical thinking, analytical skills, who can manage strategic partner relationships
• Customer service orientation and experience working in a client-facing capacity
• Strong track record in leading business projects and delivering against stretching performance goals
• Experience with a commerce platform/marketplace
• Strong understanding of social commerce, content marketing, and influencers
• Good written and oral proficiency in Japanese, medium written and read proficiency in English is required in a global working environment.

Preferred Qualifications

• Strong knowledge of the Japanese industry landscape, consumer demands, digital evolution, and mobile transformation
• Extensive experience in one industry/category management is preferred
• 3 to 5 years of experience in managing diverse teams or KA accounts is preferred
• Collaborative and open to changes and challenges and learn

About the Company

The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science.

At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time.

We're seeking an analytically driven, and detail-oriented Client Solutions Manager (CSM) Intern to join our Ecommerce Team. As a CSM, you will partner closely with Client Partners and Client Solutions Managers to drive revenue by identifying opportunities, leveraging data insights, and delivering consultative solutions for advertisers.

This role centers on client education, relationship growth, data analysis, and campaign success. You will provide strategic recommendations to both clients and internal teams, ensuring campaigns achieve business objectives while optimizing long-term partnerships. Success in this role requires strong data analytics skills, adaptability in a fast-paced environment, and a test-and-learn mindset to uncover the best solutions.