Agency Partner Manager - Scaled Growth

Agency Partner Manager - Scaled Growth at TikTok in Singapore.

Requirements

Minimum Qualification(s)

• Minimum 5 years of relevant experience working closely with agencies, resellers, consulting businesses
• Experience in digital advertising, marketing, consulting, or campaign optimization (agency or in-house)
• Hands-on experience managing and executing performance-driven digital campaigns
• Strong analytical mindset with the ability to translate data into clear, actionable insights
• Detail-oriented, proactive, and driven by delivering measurable business impact
• Confident communicator who can clearly articulate the value and potential of TikTok for Business

Preferred Qualification(s)

• A growth mindset with a passion for staying ahead of the latest marketing and advertising trends
• Experience using BI tools such as Tableau
• Exposure to go-to-market (GTM) strategy or product marketing within a media or tech platform
• Strong data analysis capabilities

About the Company

The Scaled Growth Team is a strategic engine within TikTok, focused on driving global new client acquisition through high-impact agency partnerships. The team plays a critical role in building and enriching a high-quality client pipeline, working closely with direct sales to support sustainable, long-term growth. By identifying scalable opportunities and unlocking new markets, the team accelerates business expansion while ensuring consistent, high-quality client engagement.

• Cultivate and elevate meaningful, long-term partnerships with media and digital agencies, as well as TikTok Shop partners, driving mutual growth and shared success.
• Build strong, trusted relationships across all levels, from C-suite leaders to operational teams, positioning TikTok as a strategic partner of choice.
• Harness data, insights, and industry benchmarks to lead impactful strategic conversations that unlock growth opportunities for agencies and their clients.
• Champion agency success by developing high-impact strategies, including:
• Guiding agencies through scaling and transformation
• Delivering creative insights and best-in-class practices
• Advising on budget optimization and revenue growth strategies
• Manage a diverse portfolio of agency partners at scale, proactively monitoring performance and maintaining clear, consistent communication.
• Serve as a trusted advisor and primary point of contact, supporting agencies in onboarding new clients and accelerating their future growth.
• Anticipate challenges and act decisively-leveraging experience and insights to troubleshoot issues while proactively shaping sustainable growth strategies.
• Act as the voice of your partners by translating client insights into actionable feedback for cross-functional teams (Ads Review, Finance, Product), ensuring an exceptional end-to-end experience.
• Collaborate across Sales, Product, and Marketing teams to strengthen the broader agency ecosystem and drive strategic business impact.